How HOME Improved the Community and Helped Music Creators Grow their Careers in 2022
As the year comes to an end, we want to thank you for supporting the HOME Mission as we create revolutionary new ways to empower music creators and their teams.
There are so many accomplishments that we’d love to share with you, but here are some of the most exciting ones grouped into 4 categories:
🎓 Member Programs 🎓
💻 Platform Improvements 💻
🛠 Facility Improvements 🛠
🏆 Member Wins 🏆
We hosted an average of four Online Programs and two Group Mentorship sessions each month plus another 30+ in-person workshops, networking events, listening parties and pitch sessions throughout the year for a total of over 100 professional development opportunities for HOME Members.
Here are our top 10 Industry Leaders that we hosted events with in 2022:
Melissa Spillman - VP A&R Concord Publishing
Craig O'Neill - Head of Licensing Silver Side Productions
Fadia Kader - Head of Global Partnerships TikTok
Michelle Tigard Kammerer - Head of Country Music at Amazon Music
Chris Martignago - A&R Director Prescription Songs
Wes Davenport - Director of 1824 at Universal Music Group
Heather Cook - Head of Brand Partnerships at peermusic
Liz Rogers - Founder & Creative Director Anacrusis
Kadeem Phillips - Founder & CEO Power Entertainment
Aubrey Wickenheiser - Manager JP Saxe
Over the last year, we did a community migration to a more customizable and scalable platform as well as a full overhaul of the design so that Members can find the resources, connections, and booking options more quickly and easily.
Here are our top 5 new platform features that were rolled out in 2022:
1. Members in our ‘Elite Artist’ program can now book studio sessions in real time using our Verified Producers as engineers without having to call or text the producer to check their schedule... like Uber for Producers. HOME is the first and ONLY organization in the world with this capability.
2. We created an UNLIMITED booking option that gives our Elite Artists the ability to book unlimited sessions in Studio B with one booking at a time on the calendar. This has been a HUGE HIT with the Homies, and it is currently our fastest growing Membership option!
3. We started building out an Elite Artist Roster on the platform so that we can more easily pitch our artists and position them for paid opportunities through our network. More improvements to the roster are planned for early 2023!
4. We are now offering a FREE Account level on the platform that provides a Weekly Resource Drop and free music industry webinars where you can learn more about how HOME is designed to empower modern music professionals.
5. Thanks to the amazing developers of our online community, we are now hosting live streamed workshops and mentoring sessions natively inside of the platform (like Zoom, but built in). Plus there are chat rooms, private group chat threads, the ability to host educational courses and MUCH more!
One of the most revolutionary things about HOME is that we not only provide development programs and an online community, our Members can also access a world-class production facility designed around the needs of the modern music creator. From writing to rehearsal to recording, content creation and performance, you can accomplish everything you need to in the HOME Facility.
Here are the top 3 improvements we made to the HOME Facility this year:
1. We converted HOME into a next-level live broadcast production facility for our Songtank pitch contest with an unprecedented combination of in-person and virtual experiences. You can view our first 3 episodes of Songtank at www.songtank.info
2. We took the acoustic treatment up a notch in the Live Room and added 18 new panels. World class studio designer Steven Durr is currently consulting with us to make the Live Room one of the best sounding rooms of its size on the planet!
3. We thought that the audio quality in Studio A was as good as it could get until we had a new Member join the community - Dariush Rad, Founder of Asterope cables. You may not believe that cables can make that much of a difference, and honestly we didn’t either. However, using Asterope cables at key points in our signal chain has absolutely taken Studio A to the next level. If you are an audio nerd, we invite you to come by for a visit and hear it for yourself!
The reason we work so hard behind the scenes to create all of these opportunities and make so many improvements is so that our Members can get more value out of their HOME Membership and accomplish bigger goals in their own careers.
Seeing our Homies win makes it all worth it!
Here are a few of the Member Wins we want to shoutout:
🏆 3 of our Elite Artists released songs that got over a million streams! Congrats to OG Homie Grey Zeigler whose song ‘Sensitive Subject’ is currently over 5 Million, AJ Smith whose song ‘We’re All Gonna Die’ is over 1.5 Million, and to Taylor Bickett whose song ‘Quarter Life Crisis’ is now close to 7 Million!
🏆 A few of our Homies landed significant sync placements in 2022, but we want to give a special shoutout to OG Homie Cash Callaway whose original composition got chosen as the theme song for the new Netflix series Super Giant Robot Brothers!
🏆 Jess Sharman and Emma Lynn White were chosen by music executives as our first two winners of the Songtank pitch contest. They each walked away with a prize package valued at over $5,000 and have since been invited to participate in writing camps, write for sync briefs, and scored a cut with one of Germany’s emerging pop stars as a direct result of winning the contest.
🏆 OG Homie and world-class music marketer Brian Bauer, founder of Bauer Entertainment Marketing was recognized as a finalist for ‘Best in Business’ and won ‘Best Place to Work’ award by the Nashville Business Journal. He was also a finalist for ‘Emerging Entrepreneur’ of 2022 at the Nashville’s NEXT Awards and was selected to join the Leadership Music Class of 2023!
🏆 Manager, publisher and future record mogul Kadeem Phillips had an absolute blowout year with the producers and artists on his roster at Power Entertainment releasing numerous hit songs including a Grammy nomination, 4 Billboard Number Ones, a BMI Writer of the Year Award, and multiple platinum records! Kadeem also signed 4 new artists, did a joint venture with Made in Memphis, became a voting member of the Recording Academy and joined the Academy of Country Music.
🏆 Last but not least, HOME Founder, Logan Crowell, was given the Industry Impact Award by Belmont University for his role in disrupting the music industry. The word ‘disrupting’ sounds so rude… we prefer to think of it as Helping Our Music Evolve!